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ERTH'S FOUNDER

KARLY

With experience across high-growth startups - and a few years running my own yoga studio - I know first-hand what it’s like to juggle the moving parts of both small and large businesses, while still trying to protect your time and energy.
 

Over the years, I’ve supported businesses across three continents, working in industries ranging from logistics and manufacturing to health and wellness, and most recently, the automotive space for UHNWs. That range has given me a strong sense of what different clients need, and how to adapt quickly to support them in the right way.
 

I created Erth because I genuinely enjoy being behind the scenes - helping things run smoothly, bringing structure where it’s needed and supporting people as their ideas take shape and grow.
 

What matters most to me is:

  • working closely with founders and leaders across different industries

  • building genuine, long-term relationships

  • creating space for open, clear communication

  • thinking creatively and helping ideas come to life

  • seeing the impact that thoughtful support can have on both people and their businesses
     

I make things run — and make them make sense.

Erth has been a revelation for my small business.

Karly immediately understood my vision, my brand voice and identity. She has therefore been able to seamlessly integrate, making marketing materials, social media captions and direct communications without input from me. 

As a small business owner, my work represents not only my livelihood but also my identity and a part of my heart; Karly understands and respects this. I trust her 100%.

- Jen, Little HK

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